Moverel blinked at us and launched the following challenge:
We are reformulating the way we work, we intend to reach a new, more demanding target and we need our marketing to do justice to this new need.
The reformulation of Moverel’s Marketing strategy began with the rebranding of the brand in order to achieve a more careful image adapted to the new objective. The new corporate image was inspired by the raw material and timelessness of the pieces and all other necessary marketing items were developed in light of the graphic standards defined in the Branding to meet the identified needs of the target audience.
The result was extremely positive and is there for all to see. The trust that the client places in us in the next projects is the metric that most motivates us to continue moving forward, in the certainty that we are doing a good job with what is asked of us.
Sandra Matias
Moverel